DISRUPTIVE TECHNOLOGY IS A CATALYST FOR CHANGE, NOT THE REASON.
Dug up this header in Brian Solis’ most recent book: What’s the Future of Business (http://www.briansolis.com/books/) to spark discussion on where disruptive change is actually coming from. Like Brian, I believe it is a cutlural coming of age, a new era of citizen empowerment that is driving the change in the power balance between corporations and their customers and stakeholders. I touched on the technology vs. culture debate previously here: http://socialdisruptions.com/origins-of-social-media-series/
Would like to have your thoughts…